Professor in Entrepreneurial Business

Joad is an entrepreneur, a business lecturer and consultant, and also an entrepreneurial business mentor.

Most notably, Joad has served as CEO of the award winning ice cream brand, eyescream and friends since its launch in 2011 until 2019. He holds a BBA degree from EU Business School and an International MBA degree from EADA Business School in Barcelona. He also holds a Georgetown University postgraduate degree in Franchise Management. Joad actively lectures and speaks about
hospitality management, international business, sustainable business development and entrepreneurship at various top ranked business schools in Barcelona, and also serves as a mentor at various incubator
programs in Barcelona.

Originally from Curacao, Joad Lopez is a Dutch citizen, married with three
children, and speaks 4 languages and has lived in the United States of America, the Netherlands, Japan, Cuba, and Spain.